digital marketing

  • Woman stands with a clock in front of her face.

    Time Management and the Self-Employed

    It’s not a bad problem to have really, is it? When you take the leap and finally go self-employed, the worry that keeps you up at night is that you’ve made a Jupiter-sized mistake and should have just stayed employed with a nice reliable salary with nice reliable benefits. But then – to your absolute […]

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  • The Psychology of Colour in Successful Marketing

    The psychology of colour has rapidly become one of the most important aspects of marketing, where information is passed immediately and nonverbally to potential customers; altering their mood about something and influencing their decisions.  Every time I pass the shop-front windows of The White Company in Bicester Village, I pause. The luxury brand that predominately deals […]

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